Nowadays, businesses need to be prepared for almost every circumstance. You may have heard the term “BDR” used to describe a method of attaining this level of preparation. We wanted to discuss this term in more depth, covering what it refers to and what you need to do to protect your business should BDR be right for you.

Spoiler alert: it very much is.

How often do you think about your data backup system? If you’re like most businesses, it’s something that you will likely set up, then quickly forget about, provided you haven’t had to use it. Still, having one is essential to any modern business, and building it with clear outcomes and metrics in mind will help you make your data backup system more effective for the moments when you’re glad you have it.

The 3-2-1 rule is a pretty standard reference for data backup and disaster recovery, but what does this rule actually entail? Today, we want to explain perhaps the most important concept to prolonging the life of your business, even in the face of difficult and trying circumstances.

Business technology is known to be remarkably finicky, particularly if you do not have the requisite knowledge to manage and maintain it. After all, there is a reason why you hire an IT department or a managed service provider to handle this role. What happens if your technology fails, though? Do you have a plan in place? What does a plan like this even look like, anyway? Let’s dig into the details.

Your business’ backup and disaster recovery preparations are a critical part of your continued success as an organization, specifically, how they are measured by two key metrics: your recovery time objective (RTO) and your recovery point objective (RPO).

However, it’s important that you are able to determine what your organization can support in terms of your recovery time and recovery point objectives… but how does one do that?